– My name is Abdelilah, I was born in Morocco and I have been living and working as a Lead UX / UI Designer in Dubai for the past four years. In Dubai I have been working for the Ministry of Human Resources and Emiratisation (MOHRE) that seeks to manage and empower talents, to develop and establish a knowledge-based economy according to the UAE Vision 2021. Together with my design team, I am providing digital solutions for thousands of businesses in the UAE to manage manpower.
After I joined MOHRE and redesigned their mobile app. The Ministry was awarded the first place for smart application as the Best m-Government Service Award. given by the the World Government Summit.
I have an education in Graphic Design and specialised in Digital Product Design during the last years. In my client projects I apply a human-centered approach, visual craft, and design thinking. I enjoy solving problems related to the human experience. I work with purpose, and I like creating products that contribute to a more sustainable and equitable world. Besides striving for a better world, I am also constantly trying to improve myself. I raise the bar higher with each and every design challenge that comes my way.
UX and product design is a dynamic field, constantly changing, just like many other industries are nowadays. I never stop learning more about design, business, UX, growth and how these disciplines merge together.